Custom WordPress website and brand identity for interior designer in Hanson, MA

Where form meets feeling—and every space tells a story

Pilote Design Concepts, founded by Julia Pilote, is a full-service interior design firm based in Hanson, Massachusetts. Known for a deeply personal and intuitive approach, Julia works across both residential and commercial spaces—designing interiors that are as functional as they are inspiring. We created a custom WordPress website that showcases her work, introduces her process, and reflects the elevated style of the brand.

Everything working together, with elegance and intention

At a glance - Snapshot details

  • Client: Pilote Design Concepts
  • Industry: Interior design / Residential and commercial design
  • Business type: Boutique interior design firm
  • Primary office: Hanson, Massachusetts
  • Service area: South Shore and Greater Boston area
  • Platform: WordPress
  • Services: Web design, WordPress development, portfolio showcase, service listings, logo design, brand identity

A platform designed to reflect the spaces she creates

Julia’s work is thoughtful, tailored, and timeless. Her website needed to be the same—a space where potential clients could explore her portfolio and feel confident in her approach from the very first click.

Challenge

Julia needed a website that matched the high standard of her design work—professional, elegant, and easy to navigate. The site needed to showcase her diverse project portfolio, articulate her philosophy, and offer potential clients a clear way to get in touch. A cohesive visual brand was also essential to unify digital and print touchpoints.

Solution

We delivered a custom WordPress site with a refined design system to match Julia’s brand.

  • Responsive Design: Optimized the site across mobile, tablet, and desktop devices
  • Portfolio Gallery: Created a structured, image-forward gallery for showcasing both residential and commercial projects
  • Service Descriptions: Clearly defined Julia’s offerings for different client types with elegant copy and layout
  • About Page: Wrote a professional yet personal narrative to establish trust and communicate her design philosophy
  • Logo & Branding: Designed a distinctive visual identity that communicates style, sophistication, and warmth
  • Contact Integration: Clear calls to action and accessible contact links for seamless inquiries

Results

Pilote Design Concepts now has a polished and intentional online presence that aligns with the quality of their work.

  • Increased Client Engagement: The site now serves as an effective first impression and lead generation tool
  • Stronger Brand Identity: A consistent design system and logo elevate Julia’s presence across web and print
  • Effortless Navigation: Prospective clients can easily view work, learn about services, and reach out with confidence
  • Professional Showcase: The portfolio highlights the variety and depth of Julia’s work in a format that puts the visuals first

Based in Hanson. Designing with heart across Massachusetts.

From custom kitchens to commercial interiors, Pilote Design Concepts brings beauty and purpose into every space. The new website gives Julia a digital home as refined and thoughtful as the spaces she creates.

Custom work, served hot

These aren’t just services—they’re the building blocks behind every standout project we create.

Branding
  • Brand Storytelling
  • Visual Brand &. Rebranding
  • Personal Branding
  • Brand Voice Development
  • Logo Design
  • Corporate Identity (ID)
  • Tagline and Slogan Development
  • Marketing Collateral Design
Web Design
  • Custom WordPress Design
  • UIUX Design
  • eCommerce Design
  • Website Redesign and Refresh
  • Website Accessibility
  • Responsive Website Design
Digital Marketing
  • Social Media Management
  • Pay-Per-Click Management
  • Content Marketing
  • Analytics and Performance Tracking
  • Conversion Rate Optimization (CRO)
Development
  • WordPress Development
  • Custom Web Application Development
  • eCommerce Development (WooCommerce)
  • Page Speed Optimization
  • API Integration for Third-Party Tools
SEO
  • SEO Audit Services
  • Local SEO for Small Businesses
  • Technical SEO
  • On-Page and Off-Page SEO
  • Content Strategy & Optimization
  • Image Optimization

A few more ideas, brought to life

No two projects are alike—but they all start the same way: with good ideas, strong collaboration, and a clear goal.

Let’s build something brilliant together

We don’t do generic—and neither should you. Tell us what you’re building, what’s not working, or what you’re dreaming up. We’ll help you turn it into something real (and really good). Whether you’re starting fresh or leveling up, this is where momentum begins. 

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