Custom WordPress archive and data platform for ultramarathon cycling event

Preserving a legacy of endurance, mile by mile

The National 24-Hour Challenge (N24HC) was the oldest and largest ultramarathon cycling event in the U.S., running annually in West Michigan from 1983 to 2021. For nearly four decades, it brought together cyclists from across the country to test their endurance and commitment. In 2018, we partnered with the N24HC team to build a modern, data-driven WordPress website that would preserve the event’s rich history—long after the final ride.
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Everything working together, from data to digital history

At a glance - Snapshot details

  • Client: National 24-Hour Challenge
  • Industry: Sports / Event archive
  • Business type: Cycling event and historical archive
  • Primary office: West Michigan
  • Service area: National (event held in Michigan, participants nationwide)
  • Platform: WordPress
  • Services: Web design, WordPress development, database integration, content architecture, responsive design, ongoing maintenance

Building a digital home for decades of achievements

Cycling 300, 400—even 500+ miles in 24 hours requires discipline, grit, and stamina. So does organizing and preserving the records of those who’ve done it. The N24HC site was built to do just that: honor every ride, every record, every year.

Challenge

By 2018, N24HC needed a website that could do justice to the scale and history of their event. They required a custom solution to manage nearly 40 years of race data, participant records, and milestone achievements. After the event’s retirement in 2021, that challenge evolved: the site would need to become a permanent digital archive—built to last.

Solution

We built a custom WordPress site with a powerful internal database and an elegant, responsive design to support both functionality and legacy.

  • Database-Driven Results Interface: Integrated a customized data system that allows users to search, sort, and filter all-time results by name, year, category, or keyword
  • All-Time Achievements Display: Created dedicated sections for records, Thousand-Mile Club members, and standout accomplishments
  • Annual Result Archives: Compiled and uploaded PDF result books for every year, ensuring no detail was lost
  • Historical Content Curation: Wrote and organized content that tells the full story of N24HC—its origin, evolution, and cultural impact in the cycling world
  • Responsive Design: Ensured the platform works beautifully across devices, from mobile phones to desktop monitors
  • Ongoing Maintenance: Continued support and updates after the event’s final year to protect and sustain the archive

Results

The N24HC site now stands as a lasting digital tribute to one of America’s most unique and respected endurance events.

  • Trusted Historical Resource: Cyclists, fans, and researchers can easily explore nearly 40 years of performance records
  • Ongoing Legacy: Even after the event’s conclusion, the website continues to connect the community and preserve its achievements
  • Streamlined Access: Users can quickly search for friends, results, or records with smart filters and database tools
  • Sustainable Digital Asset: Built with future access in mind, the site is easy to update, secure, and optimized for longevity

From West Michigan to the national stage—one lap at a time

The National 24-Hour Challenge lives on through the cyclists who rode it and the stories captured on its digital platform. Whether you’re a former participant, an ultracycling enthusiast, or a first-time visitor, the archive keeps this incredible event alive for generations to come.

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